Client

Visa

Assignment

Use Visa.com as a platform to showcase Visa as the world leader in payment technology.

The Idea

Paint a cultural vignette of cities, states, and even countries based upon their purchasing trends.

How It Works

  1. On Visa.com, an interactive map pinpoints a User’s location.

  2. The map shows the most commonly purchased item their area. 

  3. A pop-out slider displays more info about their area, and the Visa tech bringing this data to life.

  4. Scrolling down reveals the User's sister city in terms of purchasing trends.

  5. Further down, a live-tile box displays trends of other cities around the world.

Agency

razorfish

 

1/4